Busselton Jetty is proud to show off....
With much help and patience from local graphic and design company Gumption, the Busselton Jetty would like to introduce you to our new brand.
The key colours used for the brand are: Jarrah, for the history the jetty holds and the extraordinary length. Blue, for the Interpretive Centre and the sky on a perfect summers day. Red to symbolise movement and the Jetty Train. Aqua, for the waters of Geographe Bay and to symbolise the Underwater Observatory.
As well as the logo, the new brand incorporates many supporting elements such as imagery, icons and our new word graphic, wander, wonder, laugh and learn- see below.